GHP Holiday Campaign

Sharing is caring! The setting for this commercial holiday campaign product shoot was a cozy home on Christmas, a festive get together with friends, themed Christmas decorations and presents. Playfully integrated at the center of it all: the client’s product line. The “snapshot” photography style, which uses crisp, direct flash light, gives the photographs an immediate and approachable quality, as if they were taken by one of the party guests. When it comes to these types of photo shoots, my top priority is to keep the “party” going, as it’s all about the vibe and atmosphere on set.

Categories: Lifestyle photography, product photography, lifestyle campaign shoot, creative direction, on-location photo shoot, car photography, editorial photography, concept ideation, Felix Gaertner, production planning, shoot coordination, location scouting, model casting, product campaign